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Index — 30

The Ring Block entrance at dusk, lit by a glowing blue arch — The Ring Block
Amazon Ring · 2025

Close-up of the animatronic kraken's face — S.Q.U.I.D.
Old Spice · 2017

Blue water droplets suspended beneath Grand Central's ceiling — Water Ripples
Stella Artois · 2019

The Jack Ryan set facade with a helicopter overhead — Jack Ryan Experience
Amazon Prime Video · 2018

SpotlightNike React, 2018

images/game-of-go/05.jpg · 21:9

Game of Go

Custom treadmills driving a real-time game, and the highest FWA score of all time.

Game of GoView case

Contestants wrestling through the foam grocery aisle on the live show — Foam Zone
Old Spice · 2018

Sir Martian at his drawing desk, beret and all — Sir Martian
Monks · 2024

Visitors in the Beverage Lab's porthole gallery — Beverage Lab
Coca-Cola · 2023

The robotic bucket satellite carrying the Zinger over Earth — Zinger 1 Space Mission
KFC · 2017

The Private Spot in the middle of Times Square — The Private Spot
WhatsApp · 2024

Wormhole the animatronic alien perched at a window — Wormhole
Monks

Inside the gore room at The Boys Training Area — The Boys Training Area
Amazon Prime Video · 2019

Vertical screens spelling out 'the world has turned vertical' — Stories Xperience
Facebook · 2019

Aerial view of the Tiny House pop-up at SXSW — Tiny House
DoorDash

The Future Formats Summit keynote room, dressed in pink and teal — TikTok Creator Summit
TikTok · 2024

The room in session, executives watching their own sites on trial — Mobile Recall
Google · 2016

The eBay House overall — color-blocked rooms around eBay-red modular seating — eBay House
eBay · 2023

The livestream set, box center stage — The Puzzle Boxes
Netflix · 2022

The three agency teams in their unbored rooms — Unboring My Boardroom
Pinterest · 2023

Candy Castle, with the family along for the ride — Santa's Stream-Along
T-Mobile · 2021

The Jonas Brothers opening the virtual performance — For All Creators
Lenovo × Intel · 2020

Lap NFTs lining the corridor — Kinetica
Crypto.com · 2022

The light garden, flowers glowing beneath a giant tree — Cooltopia NYC
Cool Cats · 2022

The Emotifier booth on the TwitchCon show floor — The Emotifier
Twitch · 2022

Inside Moxxi's bar, all pink and blue neon — Moxxi's Bar
Ballantine's · 2023

The Hit Lab cube glowing at Afropunk Bahia — Hit Lab
Meta

Visitors choosing an industry at the Cognitive Enterprise wall — Cognitive Enterprise Experience
IBM · 2020

The Lab's presentation space beneath its cloud ceiling — Innovation Lab
Google · 2016

The seats in blue light, screens all around — Innovation Lab Brasil
Google · 2017

The GE scale model unfolded from its briefcase — AR Demonstration Briefcase
GE · 2017

Also

Ellinikon Experience CentreRFID boarding pass personalizing 22+ experiences in a former airport hangar